About Us

about us

Alice Warder Seely’s mixed Indian, Spanish, and
Anglo heritage reflects the rich cultural diversity of New Mexico. Seely is the step
daughter of Navajo artist Ha-So-De (Narciso Abeyta), "The Gaugin of American Indian
Art". Her maternal grandmothers, Eleanor Brownell and Alice Howland, came to Santa Fe
from Philadelphia in the 1930’s. Seely’s paternal grandparents were from the small Spanish
village of Guadalupita in Northern New Mexico and were descendents of San Juan and
Comanche Indians. Her great grandfather is pictured in the original Pony Express poster.
Seely’s brother and sister, are recognized Navajo artists. Alice’s biological father,
William Warder, was a New Mexico muralist and landscape painter. Alice is not a registered
Native American.

Seely’s pewter jewelry, which she designs, casts,
and hand finishes, is featured in more than 350 stores and galleries across the country.
Seely’s jewelry line is produced by Seely in her studio. Her  include pins,
pendants, necklaces, and bracelets in contemporary and traditional genres. Her
traditional designs include ethnic, tribal, Hispanic, ancient american
indian (rock art) and egyptian.

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How it’s Made

One of New Mexico’s most well known
jewelry fabricators.

See How we
go from:


To This



Alice Seely designs all the jewelry,

production, and personally makes a lot of

the jewelry.


We begin by heating an ingot of pewter
in a pot to 600 degrees. Below is a pot of melted pewter.
  We pour the melted pewter into a
centrifuge (spinner) containing a rubber mold Alice has previously made.
Below is a rubber mold.
  The centrifuge spins for 30 seconds
after the melted pewter is poured. Below is the open centrifuge with the
mold held down by a round metal frame.


    All Photos
Courtesy of Ralph Nix



centrifuge has been started, the rubber mold is inside, The hot pewter is
being poured into the mold through the top of the casting machine..
  After 30
seconds the centrifugal machine stops, we open the cover, take out the mold,
and pull the finished pieces off the mold. The pieces are on gates, "spokes"
that go back in the pewter pot to be re-melted.

The cast pieces are broken off the
gates and placed in a box, face up. The box is taken outside and the pieces
are sprayed with a special paint that doesn’t come off after it dries.



painted pieces,  We wrap parts of the pieces in blue tape where we
don’t want to paint them.
painted pieces are brought back inside for cleaning.  We use old blue
jeans, since they have no lint, and wipe off the top of the pieces, leaving
the black paint inside the recesses for definition.

We finish drying the pieces under a hot lamp to set the paint.



After the
pieces dry, they are buffed on a felt wheel by hand until they are shiny,
smooth, and have clean edges.
  We take the buffed pieces into the
cleaning room and spray off any dust left from the buffing process.
  We attach pin backs to pins with a
special riveting process.

Since our factory is 26
miles from town, we print and cut all of our display cards and make all of
our own display boxes. Here we are cutting our cards on a cutter.
package our pins in  matchbooks that we print, fold and cut in-house. 
This is a pin inside a matchbook
  This is the outside of
a finished matchbook. There is special writing on the back of the matchbook
that makes the pin special.



Our Earrings and pins
are ready for packing and shipping
can purchase bracelets right off the wall at factory prices.

Pendants and Earrings are also available.




shipping room


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